MARKETING

Universal promoted the film using trailers, posters, Facebook pages, apps for the iPhone and on Twitter.

(facebook pages link)

(twitter link)

JOHNNY ENGLISH POSTER

JOHNNY ENGLISH IPHONE APP.

JOHNNY ENGLISH REBORN TRAILER

The audience for the film is for the whole family. It is rated a PG which mean that it is suitable for everyone to enjoy. It has well known actors / actresses in it which will draw in the parents and the young children will like it because it's about a secret agent. Below the line marketing has been used.